Despite the growing interest and importance of SRI, most EU citizens often find it difficult to find their way around the investment landscape. This is why EFAMA, the European trade association for asset managers, published a new brochure.
The brochure answers
- What is sustainable investing?
- What are the investment strategies?
- What impact can you have as an investor?
- What questions should you ask yourself and your financial advisor?
- How can you get started yourself?
Bernard Delbecque, Senior Director of Economics and Research at EFAMA
"Investor education on sustainable investing is crucial given the rise of ESG investing and the low level of sustainability literacy in Europe. Our brochure aims to clarify key concepts of sustainable investing. We hope it will contribute to a better understanding, help bridge the knowledge gap and empower investors to make more informed decisions when considering investing sustainably."
Tanguy van de Werve, EFAMA Director General
"I particularly welcome the emphasis in the brochure on the need to understand the client's motivation for investing sustainably. This should lead to recommendations that better meet the client's expectations. The clarification about the different types of impact a sustainable investment can have should also help avoid misunderstandings and expectation gaps."
Anyve Arakelijan, Regulatory Policy Advisor at EFAMA
"Our goal is to facilitate informed, value-driven investment decisions, incorporating sustainability for those who hold it as a personal value. By facilitating the aligning of investment strategies with individual ethics, we hope that every financial choice not only contributes to personal wealth but also correctly resonates with the investor's own principles."
Learn more
The fully digital and freely available to all interested readers. Want to know more about the brochure? You can read more about it on EFAMA's website.
